Google’s algorithm updates (Penguin, released on May 22, 2013 and Panda, confirmed on July 18, 2013) have compelled many to reconsider their SEO strategies. Both updates have adversely affected search queries in search results. Matt Cutts, Head of Web Spam for Google confirmed that the search engine giant will be rolling out more updates to prevent web spamming and more …
Marketing Strategies: Digital vs. Traditional Marketing
> Businesses wouldn’t thrive without advertising. If you are a new business owner, your choices can be overwhelming. Advertising media has different types: traditional – print, radio – and the newer version that is taking everyone by storm – digital – or thru the Internet. Before you decide on what is applicable and appropriate for your business, let us consider …
Perfecting Your Pinterest Strategy: How to Create Pins That Go Viral
Watch out Facebook, Twitter, and Instagram—Pinterest is becoming one of the fastest-growing and most popular social networking sites available on the Web. What makes it so appealing to users? It features a unique, one-of-a-kind layout and content sharing system that allows individuals and businesses to post, share and spread all kinds of content with the click of a button.
Increase Your Adwords ROI with Conversion Tracking
Businesses spend thousands of dollars every month in Internet marketing campaigns especially Adwords. It becomes essential for a business to carefully analyze and track the Return on Investment (ROI) for the campaigns running Adwords. Conversion tracking is a great way to measure your ad performance with respect to your business goals and find out the exact ROI for your ads …
SEO and Blogging: 5 Must-Do SEO Tips for Every Blog Post!
If you are thinking of creating a blog, you have to understand how important it is to have search engine optimized content. It is essential to know everything you possibly can about how to create it. Although there are plenty of different bloggers and content writers, only a fraction of them understand how to create content that is properly optimized. …
SEO and Web Design: Responsive vs Mobile
As more businesses make the move to responsive web design and other options to address the growing demands of mobile users, many questions have cropped up. Namely, businesses want to know what the advantages are to responsive design and what the potential pitfalls of one design are. Here, you’ll find the answers to those questions and much more.
What Search Engine Hashtags Mean for SEOs
What started as a single-network phenomenon has rapidly evolved in 2013 to be a wave of the future, a look at how online searches are being revolutionized. Hashtags are here, they’re becoming more popular and they’re not going away any time soon. This means the SEO landscape is changing once again.
The Value of Investing In Video For Online Marketing
There are business owners and online marketers who’ve long been convinced that video is a worthwhile online marketing investment. However, there are still many who hesitate to invest in video primarily because of the expense it entails. Video creation can also be very time-consuming, something that can definitely make a small business think twice about prioritizing it over other marketing …
Facebook “Ask a Question” Polling Feature Gone
One of the great social engagement features for Facebook business pages was “Ask a Question”. It’s now gone. I would do a Facebook poll on what you think of this, but I can’t! However, we can do our own Ask a Question Poll right here, right now.
How Not To Send Your Email Newsletter: A Quick Example
In this morning’s quick post, I will give you some valuable advice about what not to do in your email newsletter.
Social Media Posting Times, Local SEO, and your “Google Image”…
In this week’s newsletter, we’ll tell you the best times to post on social media, provide valuable local SEO tips, and tell you why your “Google Image” may look downright bad unless your resize it! This is a copy of our newsletter dated September 13th, 2013.
How Facebook Graph Search Affects Google
The new Facebook Graph Search has benefits for individual users of Facebook as well as businesses. [dropcap2]U[/dropcap2]nfortunately, Internet marketers and individuals trying to increase web traffic have not realized a change in Google algorithms and search functions. Google so far has downplayed the effect Graph Search has had on Google search results, which has made people nervous. It’s important to …
What is the best time to post on social media?
Question: I am wondering what are the best times to post for the various social media sites. I use The SEO System as my primary SEO and social media software and so, as I do my daily social media updates, I am wondering when they will be most effective? Thanks in advance for your help. -Bethany, Phoenix, AZ
How to Engage Your Target Market with Twitter
Twitter is an invaluable tool for reaching a large audience simultaneously. This is especially useful for marketers that wish to deliver content to their target markets. When Twitter is included in a marketing scheme, it can be utilized to reach potential customers and to expose them to your brand, products and services.
3 SEO Tips for Your Local Business
As the phone book shrinks to a withered shell of it’s former self, local shops and service business have come to realize just how important it is to be seen on the “Google 7 Pack” for relevant terms in their local area. In this post, we’re going to look at some fundamental ways you can improve your chances and even …