What Is On-Page SEO vs Off-Page Search Engine Optimization?

This article discusses the difference between On-Page SEO and Off-Page search engine optimization.

Before delving into On-Page SEO (also called OPSEO), let’s make sure that we know where it fits in the larger concept of search engine optimization.

Search Engine Optimization is comprised of two components: on-page and off-page optimization.

On-page SEO can be learned once and implemented on all of your web pages. On page SEO involves identifying the key topics and keywords of your content and ensuring that you structure your webpages in such a way that the search engines can easily identify your page as an authority on that topic. In this section of our website, we will teach you all of the skills that you need to implement solid on-page SEO.

Off-page SEO involves continual promotion of your website and web pages. After learning the basics of on-page SEO, the bulk of your SEO efforts will be focused on off-page SEO.

If you do not want to pay thousands of dollars in consulting fees, The SEO System is your best solution for off-page SEO. Visit our homepage for a free 30 day trial of our SEO and social media software: http://theseosystem.com.

While on-page SEO involves activities that you perform when creating the actual webpage, off-page SEO involves promoting the content that you have created through the gradual generation of inbound-links as depicted in the photo below:

We hope this provides a quick and easy overview of on-page SEO versus off-page SEO. If you have any questions, be sure to ask us on our contact form. We’d be happy to help.

Now, to go more in-depth with on-page SEO, please return to our on-page SEO category.

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Richard Cummings

Director of SEO, Social Media, and Web Content Development at The SEO System

Richard Cummings has been practicing online marketing for many years and has setup and optimized hundreds of WordPress sites.He founded The SEO System to provide SEO, social media, and online marketing services and software to businesses.