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Latest posts by Guest Author (see all)

Top Tips on Ways to Get More Clicks on Your Website - October 25, 2019
The Quick Guide to Instagram Hashtag Research - August 15, 2016
7 Tools to Improve Local SEO in2016 - June 13, 2016

The Value of Investing In Video For Online Marketing

Online Video Is A Critical Marketing Component

There are business owners and online marketers who’ve long been convinced that video is a worthwhile online marketing investment.

However, there are still many who hesitate to invest in video primarily because of the expense it entails. Video creation can also be very time-consuming, something that can definitely make a small business think twice about prioritizing it over other marketing investments. What makes it even more difficult to convince businesses of the value of video marketing is the fact that it can be difficult to quantify or predict the returns on this particular investment.Read More

3 SEO Tips for Your Local Business

As the phone book shrinks to a withered shell of it’s former self, local shops and service business have come to realize just how important it is to be seen on the “Google 7 Pack” for relevant terms in their local area. In this post, we’re going to look at some fundamental ways you can improve your chances and even the odds a bit when it comes to getting noticed in local search.

If you still haven’t localized your search engine optimization content, you risk missing out on hundreds if not thousands of clicks. These days, localization is a booming business in part because of the rise of mobile phones, which allow for better customized SEO targeting.

5 Essentials Online Copywriting Tips

If you run a business, it’s likely that you’ll need to learn some copywriting skills. Writing content that resonates with a target audience and inspires them to take action is especially important when you’re selling products or services online. If you have no prior experience though, it can be a daunting task.

Let’s take a look at five ways in which you can improve your copywriting.

5 Easy Steps for Recovering from Google Panda Penalty

Google Panda update was a change in the Google’s ranking algorithm that was launched on 24^th Feb 2011 and affected around 12% of the search results. This was a major update specifically done to target content farms which provided thin content written for the purpose of ranking higher in the search results. This update rewarded high quality sites that provided a great user experience.