Before delving into On-Page SEO (also called OPSEO), let’s make sure that we know where it fits in the larger concept of search engine optimization. Read More
Question: I use WordPress and I am wondering if I should create a robots.txt file. I have read in various places that I should and other places that WordPress creates its own robots.txt file. What’s the real story? –Tim, Madison, Wisconsin
Question: I am new to SEO and I am trying to understand how often I should be writing web content for my business. I have heard that I should write web content frequently so that my website gets maximum exposure in the search engines. From an SEO perspective, how often would you recommend that I create new content? –Sharon, Sun Valley, IdahoRead More
Though Google+ has not quite caught up to Facebook, they are rapidly building a huge customer base. In fact, reports are that Google+ is growing faster than Facebook.
If you or your business are not actively involved in Google+ to promote your content and build your web audience, you are missing genuine opportunities and free advertising.Read More
In the past year, Google has modified their search algorithm to prevent it from being manipulated by sketchy, so-called SEO professionals. Unfortunately, many reputable companies bought the services of these so-called SEO professionals and only now, after seeing their rankings plummet in the search engines, have these reputable companies seen the error of their ways.
What happened?Read More
Small businesses, typically with tighter budgets than their larger counterparts, often ask the question: “Do I need to implement SEO for my site?”
In this article, we will explain why small businesses need SEO more than their larger competitors and how they can implement effective SEO on their small business budget.
If you are involved in running a smaller business, you are familiar with the notion of “wearing many hats”. Not only do you have to run your core business, you are involved in every decision for your company. At some point, one of the questions that invariable arises is “What is SEO and do I need it?”Read More
In yesterday’s article, we talked about SEO for Small Business and the one mistake often made by small businesses as they start down the path of search optimization: They optimize for their company name–which nobody knows about–instead of what they do, which are the terms which people actually use when searching.
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In this article, I will tell you the most basic SEO lesson that often eludes small businesses who are trying to achieve organic search results.
Small business owners are faced with a great challenge when it comes to SEO. They want to achieve great organic search results but they don’t have the time, the staff, or the money to hire an SEO company. In fact, one of the reasons that I developed The SEO System was to deliver an affordable online marketing solution for small businesses.
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