Social Media Posting Times, Local SEO, and your “Google Image”…

In this week’s newsletter, we’ll tell you the best times to post on social media, provide valuable local SEO tips, and tell you why your “Google Image” may look downright bad unless your resize it!

This is a copy of our newsletter dated September 13th, 2013.Read More

Richard CummingsSocial Media Posting Times, Local SEO, and your “Google Image”…

How Facebook Graph Search Affects Google

The new Facebook Graph Search has benefits for individual users of Facebook as well as businesses.

[dropcap2]U[/dropcap2]nfortunately, Internet marketers and individuals trying to increase web traffic have not realized a change in Google algorithms and search functions. Google so far has downplayed the effect Graph Search has had on Google search results, which has made people nervous. It’s important to understand a little more about how Facebook Graph works and how it could possibly affect Google.Read More

Guest AuthorHow Facebook Graph Search Affects Google

What is the best time to post on social media?

Social-Media-best-time-to-postQuestion: I am wondering what are the best times to post for the various social media sites. I use The SEO System as my primary SEO and social media software and so, as I do my daily social media updates, I am wondering when they will be most effective? Thanks in advance for your help. -Bethany, Phoenix, AZRead More

Richard CummingsWhat is the best time to post on social media?

How to Engage Your Target Market with Twitter

engage Twitter FollowersTwitter is an invaluable tool for reaching a large audience simultaneously. This is especially useful for marketers that wish to deliver content to their target markets. When Twitter is included in a marketing scheme, it can be utilized to reach potential customers and to expose them to your brand, products and services.Read More

Guest AuthorHow to Engage Your Target Market with Twitter

How To Facebook For Business

How To Facebook For BusinessIn this article, we are going to look at “How To Facebook For Business”–the social engine optimization of Facebook. We will review why you need a Facebook business page, how to create your Facebook company page, attract Facebook likes, and update content so that your Facebook presence brings more visitors, both to your website and your Facebook company page.

Facebook, as we all know, is the gorilla of social media. What once was a website just for friends is now a critical business tool. Your business must have a Facebook page. Read More

Richard CummingsHow To Facebook For Business

LinkedIn Business Tips: How To Social Media Marketing Plan for LinkedIn!

If you are not leveraging the power of LinkedIn in for your business, you are missing critical social media opportunities. In this article, we will provide you with critical LinkedIn business tips, demonstrating how to optimize LinkedIn to increase search and social media traffic and achieve your social media marketing goals.

LinkedIn Business TipsRead More

Richard CummingsLinkedIn Business Tips: How To Social Media Marketing Plan for LinkedIn!

Google+ Image Size: How Can I Shrink It?

google-plus-cover-photoQuestion: Google+ recently changed their default image size for cover photos and it’s way too big for my liking. Is there any way to adjust the size of the new Google Plus cover image for my company page? -Mike, McLean, VARead More

Richard CummingsGoogle+ Image Size: How Can I Shrink It?

SEO and Social Media: Why Social Media Has Become So Important!

Social Media has become such a critical component of SEO that perhaps SEO should now stand for Social Engine Optimization. In this article, we will take a look at why traditional SEO practices have now fallen out of favor and given way to a whole new SEO ideology, that of Social Engine Optimization.

the importance of social mediaThis is the first article in our series Social Media and SEO, where we address how to optimize your online presence in a social media world. In the series, we will tell you how to create and optimize all of your social media outlets including Facebook, Twitter, Google+, LinkedIn, and YouTube.

As a first step, today we are going to look at why social media must become an integral part of your SEO strategy.Read More

Richard CummingsSEO and Social Media: Why Social Media Has Become So Important!

How to Respond to Positive and Negative Feedback on Social Media

social-media-opinionsSocial media allows consumers to voice their opinions about a brand to a wide audience, more quickly than ever before. Platforms such as Twitter and Facebook allow consumers to lead the conversation, leaving brands with little control over what is said. However, brands do have control over how they take action when either negative or positive comments about them are published on social media.  Read More

Guest AuthorHow to Respond to Positive and Negative Feedback on Social Media

Twitter Business Tips: How To Social Media Marketing Plan for Twitter!

Are you effectively using Twitter for your business? In this article, we are going to look at Twitter how to business tips to improve your social media marketing plan. This article on Twitter optimization focuses on establishing your Twitter identity, creating and customizing your Twitter account, and optimizing your Twitter involvement for maximum results.

Twitter Business Tips

This article is part of our Social Engine Optimization series, a series that tells you how to incorporate social media in your SEO efforts.Read More

Richard CummingsTwitter Business Tips: How To Social Media Marketing Plan for Twitter!

Booz Allen Hamilton: A Social Media Fiasco!

IT consulting firm Booz Allen Hamilton, with government contracts worth billions of dollars, is not minding their social media outlets very well in the wake of the “Edward Snowden” issue. Take a look at the Facebook photo below:

Booz Allen Social Media

Consumers React to Booz Allen, Edward Snowden, and Spying

Read More

Richard CummingsBooz Allen Hamilton: A Social Media Fiasco!

What Is My Google+ URL Address?

google-plus-url

Google Plus URL: The Proper Format

Question: What is my exact Google+ URL? I keep reading about the benefits of Google Authorship and that I need to get my Google+ profile out there, but I want to know what is the proper Google+ URL. When I hover over my name it gives me subdirectories like “https://plus.google.com/u/0/ XXXXXXXXXXXXXXXXXX”. So, what is the proper format for the Google+ URL? -Nancy, Dallas, TXRead More

Richard CummingsWhat Is My Google+ URL Address?

When and Why Google Should Fear Facebook: A Behavioral Analysis

While experts give us exhaustive speculation on user behavior, the best way to understand how people currently use Facebook and Google is to watch them.

Facebook vs Google

Google vs Facebook: Follow the Clicks!

With all the hubbub surrounding the launch of the of the new “Facbook Graph Search” feature, many speculated that this would spell the beginning of the end for Google search.   This is not the case.  I will tell you when and why Google should fear Facebook based on user behavior.Read More

Richard CummingsWhen and Why Google Should Fear Facebook: A Behavioral Analysis

Use Hashtags for Better Marketing with Social Media

The effective use of hashtags in social media can drastically increase your online success.

Social Media and Hashtags

Hashtags Increase Social Media Success!

If you have been around social media for any length of time, you will find that many people today are using hashtags for Twitter, as well as other networking sites. Twitter is still the leader of the hashtags though, and if you are on that site, then you need to learn to use them properly.Read More

The SEO SystemUse Hashtags for Better Marketing with Social Media